Proposition

More than Data Scientist

20 years of experience in Research, Programming, and Data Science with a strong background in Quantitative Marketing, Applied Mathematics, Economics, and Finance.

An iPad displaying data visualization content next to a book titled 'Data Science for Business.' The iPad is showing notes and a diagram about dashboard design, accompanied by a stylus placed between the iPad and the book.
An iPad displaying data visualization content next to a book titled 'Data Science for Business.' The iPad is showing notes and a diagram about dashboard design, accompanied by a stylus placed between the iPad and the book.
A promotional banner with a bold red background features the text 'Data has a better idea' in large white letters. Above the text, the word 'HIVERY' is printed along with a stylized logo resembling a beehive. The background also includes a pattern of blue circles and dots, giving a digital or technological feel. In the surrounding area, there's a partial view of a desk and some office supplies.
A promotional banner with a bold red background features the text 'Data has a better idea' in large white letters. Above the text, the word 'HIVERY' is printed along with a stylized logo resembling a beehive. The background also includes a pattern of blue circles and dots, giving a digital or technological feel. In the surrounding area, there's a partial view of a desk and some office supplies.
An abstract, pastel-colored, 3D-rendered representation of data analysis and search engine optimization (SEO). The image features a computer interface with various analytics symbols, including a magnifying glass, bar charts, pie charts, and a search bar with the text 'SEO'. Surrounding the interface are different objects such as a potted plant, a cup with a saucer, and a megaphone, all placed on a light green background.
An abstract, pastel-colored, 3D-rendered representation of data analysis and search engine optimization (SEO). The image features a computer interface with various analytics symbols, including a magnifying glass, bar charts, pie charts, and a search bar with the text 'SEO'. Surrounding the interface are different objects such as a potted plant, a cup with a saucer, and a megaphone, all placed on a light green background.

Open for collaboration and hard work

I have extensive experience working with diverse data sets across different industries such as marketing, finance, international trade, and video games. Leveraging a broad toolkit, I efficiently extract valuable insights from data, while my strong business acumen enables me to prioritize findings based on their impact and strategic value.

A computer screen displaying analytics dashboards with various charts, including a line graph on the left and a cohort analysis table on the right. The table is populated with different shades of blue, indicating varying levels of user activity over several weeks. Text labels and numbers detail user retention statistics.
A computer screen displaying analytics dashboards with various charts, including a line graph on the left and a cohort analysis table on the right. The table is populated with different shades of blue, indicating varying levels of user activity over several weeks. Text labels and numbers detail user retention statistics.
Business Insights

The true power of data shines only when visualized through an intuitive chart. Only then does it drive actionable business insights and fuel success. I hope you love beautiful and insightful charts as much as I do.

A person is presenting in front of a whiteboard filled with detailed marketing diagrams and notes. Several people are seated, paying attention to the presentation. The setting appears to be a professional workshop or meeting room with natural light coming through large windows.
A person is presenting in front of a whiteboard filled with detailed marketing diagrams and notes. Several people are seated, paying attention to the presentation. The setting appears to be a professional workshop or meeting room with natural light coming through large windows.
Beyond Correlation:
The Art of Causal Inference

Correlation can trick you, but causality reveals the real story. I bring the skills to sift through the data chaos, spotlighting the statistically and economically significant drivers that fuel game-changing decisions.

A computer screen displaying a data analytics dashboard with graphs and charts. A blue line graph shows fluctuations in data over time, and a section highlights the number of page views. A pie chart is partially visible, indicating a breakdown of different data elements.
A computer screen displaying a data analytics dashboard with graphs and charts. A blue line graph shows fluctuations in data over time, and a section highlights the number of page views. A pie chart is partially visible, indicating a breakdown of different data elements.
A 3D illustration featuring a series of shopping-related elements such as a shopping basket, a target, a lightbulb, a paper bag, and various charts or graphs. These objects are positioned on a dark green stepped platform, suggesting elements of business and marketing.
A 3D illustration featuring a series of shopping-related elements such as a shopping basket, a target, a lightbulb, a paper bag, and various charts or graphs. These objects are positioned on a dark green stepped platform, suggesting elements of business and marketing.
Modern Tools for Modern Problems

Don’t let yesterday’s tools hold you back. I use Machine Learning, Natural Language Processing, and Large Language Models to tackle today’s toughest data challenges with cutting-edge precision.

Mastering Data’s Many Dimensions

Understanding data means mastering its journey. I handle collection, cleaning, transformations, and modeling to deliver production-ready insights.

Business interests

  • Experiment design (A/B testing)

  • Retention prevention

  • Conversion rate improvement

  • Estimation of customer lifetime value

  • Demand forecasting

  • Optimal pricing

  • Personalization of promotions

  • Improvement of customer engagement

  • Text-mining of customer reviews

  • Construction of product perceptual maps

  • Churn rate prediction

A digital dashboard displaying various analytics charts and graphs. There is a line graph showing user engagement over time on the left, a section with total revenue marked as $74K, and bar charts illustrating user statistics by region. The central section highlights users in the last 30 minutes, focusing on different countries such as the United States, Canada, India, Pakistan, and Brazil.
A digital dashboard displaying various analytics charts and graphs. There is a line graph showing user engagement over time on the left, a section with total revenue marked as $74K, and bar charts illustrating user statistics by region. The central section highlights users in the last 30 minutes, focusing on different countries such as the United States, Canada, India, Pakistan, and Brazil.

Quantitative modeling

  • Intuition and interpretation

  • Performance improvement

  • Causal Inference

  • Metamodeling

  • Sensitivity Analysis

  • Statistical confidence of the results

  • Numerical complexity and scalability (big data)

  • Numerical stability

  • Reliability and generalizability

  • Parallelization and optimization

  • Visualization

A conference room setting with several laptops on a large table, each being used by a person. A large screen displays a blue interface with the text 'Generate ad creatives from any website with AI'. A stainless steel water bottle and a conference phone are also visible on the table.
A conference room setting with several laptops on a large table, each being used by a person. A large screen displays a blue interface with the text 'Generate ad creatives from any website with AI'. A stainless steel water bottle and a conference phone are also visible on the table.

Research interests

  • Machine Learning applications in Marketing

  • Aggregate demand models with random coefficients

  • Structural interpretation of Machine Learning algorithms

  • Individual demand estimation with Neural Networks

  • Estimation of product maps and product substitution

  • Studying online word of mouth